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Teaching SMM – METRICS #3 Measuring Influence: Art or Science?
Note: This is a continuing excerpt from what I teach my social media marketing classes on introduction to metrics and measurement… Measuring Influence: Art or Science? Wouldn’t it be great if an...
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Teaching SMM – METRICS #4 Influence Scores
Note: This is a continuing excerpt from what I teach my social media marketing classes on introduction to metrics and measurement… Influence Scores: Interactivity, Performance or Nothing? At the time...
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